Elevation Capital
“Elevation Capital has mastered the art of turning contrarian conviction into unicorn exits — backing Urban Company's full-stack pivot, Meesho's marketplace transformation, and Paytm's mobile VAS escape when conventional wisdom screamed otherwise. The exquisite irony is that their superpower — identifying founders building moats in categories AI will commoditise — now requires them to deploy that same contrarian instinct against their own portfolio thesis, funding the very AI startups that will make their Consumer Tech and Enterprise SaaS bets look like a museum of beautiful business models that used to work.”